Sunday, February 22, 2015

TOW #20: "Fast Food Nation: The Dark Side of the All American Meal" (IRB)

After World War II, there was a great increase in fast food restaurants in America. Over the decades into the new millennium, the food culture in America continued to change. Today, more and more people around the world are consuming fast food on a regular basis. Though it might taste good, Eric Schlosser, the author of Fast Food Nation: The Dark Side of the All American Meal, argues against it. Through the use of alarming statistics and inductive reasoning to persuade American readers about the dangers of fast food.
The alarming statistics used by Schlosser are key to his persuasion because they reveal facts about fast food consumption that were never expected by the audience. Schlosser included a statistic about soda and milk consumption early in his book, stating that milk used to be consumed twice as much as soda, but now, it is the opposite. With this statistic, readers get a sense of just how bad the fast food problem is. They are already aware of the dangers of soda coming in, and this allows the statistic to be more persuasive. Schlosser also included a statistic about food preparation, stating that 75% of money spent on food used to be spent on home preparation, but now, 50% is spent at restaurants. By giving a little background about food preparation first, and then presenting an alarming statistic, Schlosser is able to persuade his audience that the dangers of fast food do exist.
The author also uses inductive reasoning to support the viewpoint that fast food is indeed bad for society and something should be done against it. Schlosser first introduced an example, stating that the government can demand recalls for toys and such, but it cannot demand the removal of hazardous food products from restaurants and supermarkets. This piece of evidence, which he backs up through the statistics seen earlier, are grouped together to then support a claim. He later states that Congress should take charge against the dangers of fast food with bans on child targeted advertising and laws regarding tougher food safety. Altogether, the combination of examples and claims go a long way to persuading Schlosser’s audience about the dangers of fast food.
The last time I stepped into a fast food restaurant was around 5 years ago, and Schlosser’s book only expanded that potential gap. Concrete examples, statistics, and logic were very important to his claims, and they proved to be very effective. Overall, it will be interesting to read the rest of his book.

                

Sunday, February 15, 2015

TOW #19: "Shelved" (Visual)

In recent years and the past decade, as technology continues to improve and smartphone, tablet, and laptop ownership is on the rise, society seems to be shying away from the library. People I ask just say, “Well, everything is on the internet now!” In a recent The New Yorker issue, Roz Chast challenged this idea by drawing a cartoon, called Shelved, displaying a full shelf of books and a man in front sitting with a laptop and headphones. In the cartoon, Chast uses unique facial expressions and scaling to show the neglect “felt” by the books and encourage viewers to give the library another look.
On the huge shelf of books behind the man in the cartoon, Chast drew unique and humorous faces on each of the books to emphasize the lost interest in books. For example, some of the books on the shelf show confused or angry faces. They also seem to be looking down at the man in the foreground. These faces reveal, through personification, how the books feel because of neglect, and hopefully encourage viewers to give them another look. Other faces look like they are sleeping, which shows that the books “are bored” and therefore are upset that no one is opening them and absorbing the knowledge they have to offer. All of these faces are Chast’s way of appealing to viewers’ pathos, therefore encouraging them to embrace the library in a time where the internet and cyber-technology have taken over.
As the viewer’s focus shifts down toward the man from the top of the cartoon, they notice the extreme smallness of the man and his belongings compared to the shelf of books behind him. This scaling serves to reveal the vast knowledge books have to offer by showing the internet and new technology as being inadequate in comparison. The size of the computer on the man’s lap is much, much smaller than the size of the bookshelf, which emphasizes the knowledge gap between the books in existence and technology. The man himself is also very small, and his ignorant posture, with his back turned on the shelf, serves to focus the viewer’s attention on themselves. By increasing the relative size of the bookshelf and emphasizing the ignorance of the man, Chast is able to appeal to his viewers’ emotions and propose the return to the library and to books.
Released in 2010, Shelved came at the perfect time, right on schedule for age of the smartphone and cloud computing. With so much technology being shoved in consumers’ faces, it is kind of hard to resist the temptation. Hopefully, Shelved is an effective reminder of the wealth in books and an encouragement to the trips back to the library.


Sunday, February 8, 2015

TOW #18: "Is Google Making Us Stupid?" (Written)

Recently, with the availability of information at society’s fingertips, through technology, a friend discussed how family arguments had waned in their home. Nicholas Carr also seemed to share opinions on the topic, which is why he wrote an essay in 2008 called “Is Google Making Us Stupid?” Written for Atlantic magazine, the essay discussed Carr’s views of technology’s effect on our knowledge and ability to learn through argumentative methods. Carr’s use of exemplification and quoting proved that technology was indeed worsening society’s ability to learn and encouraged a countermeasure to be undertaken.
                Carr’s use of exemplification was an integral part of his being able to support his purpose. He first included an example of his own findings, stating that he spent time, “watching videos and listening to podcasts, or just tripping from link to link” (par. 2). Carr’s inclusion of the word “tripping” in this example indicates a negative approach, since the word itself generally has a negative connotation. This word shows readers that going from link to link on the internet is not a positive thing to do, which suggests that it could be detrimental to our learning ability. It shows that society isn’t thinking about what they are doing on the internet. Along with this, the author continued to use examples throughout the essay to prove that something needed to be done against the problem.
                After Carr proved that there was a problem with technology’s availability through his example, he then used a paraphrased quote to emphasize it. Later in the essay, Carr included a statement from Marshall McLuhan about technology’s effect on thought, which stated that technology, “supply the stuff of thought, but they also shape the process of thought” (par. 3). This statement from a media theorist emphasized Carr’s point because it established his credibility. Since the audience could understand that Carr knew his topic, they could more clearly understand that technology could lead to a problem with learning and thought.
                Although many people, including Carr and the theorists he quoted in his essay, have stated information’s availability at fingertips could be detrimental, no one has seemed to care too much. Almost everyone has a smartphone with a data connection nowadays, which adds fuel to the fire. Carr does suggest that something should be done, and if he is right about the problem, it could lead to grave consequences.
                

Wednesday, February 4, 2015

"Fast Food Nation:" Introductory Post

McDonald's, Burger King, Taco Bell, KFC, Carl's Jr.... the list goes on and on. The evidence for the infiltration of fast food into the typical American citizen's life is sound, and it shows that something needs to be done about it. Fast food is extremely unhealthy for any human, which contributes to the problem of the ever-growing fast food industry, both in the United States as well as around the world. Investigative journalist Eric Schlosser takes an in-depth look at the industry in his 2001 book Fast Food Nation: The Dark Side of the American Meal. It will be interesting to see the inside workings of the fast food industry that we've all been warned about but have never actually totally understood. In some ways, this book continues with facts and statistics for society, like Freakonomics, but from a fast food perspective. I look forward to reading this book fully, due to its significant relationship with our lives today.

Sunday, February 1, 2015

TOW #17: Facebook Friendonomics (Written)

Recently, I read the book Freakonomics, which explored the hidden economics of everyday situations. Scott Brown, New York magazine’s theater critic, wrote his essay Facebook Friendonomics, using the title to refer to the best-selling book. His essay also focuses on a hidden side of an everyday idea: Facebook. Brown uses allusions and imagery to convince readers that “friending” people of social media removes the original sensation of friendship.
                Brown’s inclusion of allusions and referrals is very important since it helps the audience connect with his point more easily. For example, he refers to the Rolodex when discussing the value of friendship. He states, “Friending has subsumed the ol’ Rolodex… But the great thing about the Rolodex was that it never talked back…” (par. 4). Brown’s reference to the Rolodex shows how friendship online can be a distant affair and cannot assume the values of pure, face-to-face friendship. In another part of his essay, Brown refers to a Showtime subscription, stating that it, like friendship, allows you to, “chance, adapt, evolve or devolve” (par. 5). This shows readers that some friendships are meant to be ended; to help one grow as a person, whereas online friends do not allow such growth. In this way, Brown is able to convince the audience that online friends cannot offer the same values and lessons included with a proper friendship.
                Secondly, Brown also includes imagery to persuade his audience about the negative impact of online friendships. He states that, “the flimsiest of attachments – the chance convention buddy, the cube-mate from the ‘90s, the bar napkin hookup – will be preserved” (par. 2). Brown’s diction in this sentence gives negative connotation to the readers about online friendship, since it shows that regretful events of the past will be preserved and will not allow someone to move on from that spot. Later, Brown considers an analogy, stating that online friends, “are the currency of the socially networked world; therefore, it follows that more equals better” (par. 3). Similarly in this case, Brown’s metaphor shows a negative side of online friends by comparing them to greed for money, and therefore is more convincing of the fact that online friends just remove the original sensations and values behind proper friendship.
                As a high school student, plenty of kids around me have increased their time on social media with “friends” from a couple minutes to hours every day. Brown’s convincing argument against such attachments shows that people around me might be making a mistake, and it’s probably time for them to get off the computer, met people face-to-face, and enjoy the values of human interaction.